{"id":29888,"date":"2022-11-28T14:59:56","date_gmt":"2022-11-28T14:59:56","guid":{"rendered":"https:\/\/armarketingdigital.com\/?p=29888"},"modified":"2022-11-28T15:19:09","modified_gmt":"2022-11-28T15:19:09","slug":"formatos-de-contenidos-digeribles-que-debes-usar-en-tus-redes-sociales","status":"publish","type":"post","link":"https:\/\/armarketingdigital.com\/en\/formatos-de-contenidos-digeribles-que-debes-usar-en-tus-redes-sociales\/","title":{"rendered":"Digestible content formats to use in your social networks"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"29888\" class=\"elementor elementor-29888\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1c8888fc elementor-section-content-middle elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1c8888fc\" data-element_type=\"section\" 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href=\"https:\/\/api.whatsapp.com\/send?phone=573004350252&#038;text=%C2%A1Hola!%20Quiero%20tener%20mas%20informaci%C3%B3n%20sobre%20sus%20servicios\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Whatsapp<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-whatsapp\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5350e78 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5350e78\" data-element_type=\"section\" data-e-type=\"section\" 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elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ee74848 de_scroll_animation_no elementor-widget elementor-widget-heading\" data-id=\"7ee74848\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Formatos de contenidos digeribles que debes usar en tus redes sociales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4f0de323 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4f0de323\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-2d10f50d\" data-id=\"2d10f50d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72047248 elementor-shape-circle elementor-grid-1 elementor-grid-mobile-3 e-grid-align-center de_scroll_animation_no elementor-widget elementor-widget-social-icons\" data-id=\"72047248\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-facebook elementor-animation-shrink elementor-repeater-item-c9f22c7\" href=\"https:\/\/www.facebook.com\/armarketingdigital.col\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Facebook<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-animation-shrink elementor-repeater-item-87e3492\" href=\"https:\/\/www.instagram.com\/ar_marketingdigital\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-instagram\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-whatsapp elementor-animation-shrink elementor-repeater-item-7294847\" href=\"https:\/\/api.whatsapp.com\/send?phone=573004350252&#038;text=%C2%A1Hola!%20Quiero%20tener%20mas%20informaci%C3%B3n%20sobre%20sus%20servicios\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Whatsapp<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-whatsapp\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-1f9095d4\" data-id=\"1f9095d4\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-630b5bb6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"630b5bb6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2a2b38\" data-id=\"2a2b38\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5482fc87 de_scroll_animation_no elementor-widget elementor-widget-image\" data-id=\"5482fc87\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/armarketingdigital.com\/wp-content\/uploads\/2022\/11\/Diseno-sin-titulo-4-1024x558.png\" class=\"attachment-large size-large wp-image-29889\" alt=\"\" srcset=\"https:\/\/armarketingdigital.com\/wp-content\/uploads\/2022\/11\/Diseno-sin-titulo-4-1024x558.png 1024w, https:\/\/armarketingdigital.com\/wp-content\/uploads\/2022\/11\/Diseno-sin-titulo-4-300x163.png 300w, https:\/\/armarketingdigital.com\/wp-content\/uploads\/2022\/11\/Diseno-sin-titulo-4-768x419.png 768w, https:\/\/armarketingdigital.com\/wp-content\/uploads\/2022\/11\/Diseno-sin-titulo-4-1536x837.png 1536w, https:\/\/armarketingdigital.com\/wp-content\/uploads\/2022\/11\/Diseno-sin-titulo-4-600x327.png 600w, https:\/\/armarketingdigital.com\/wp-content\/uploads\/2022\/11\/Diseno-sin-titulo-4.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c7817de de_scroll_animation_no elementor-widget elementor-widget-text-editor\" data-id=\"4c7817de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><em>Imagen tomada de: pexels.com<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50b74339 de_scroll_animation_no elementor-widget elementor-widget-heading\" data-id=\"50b74339\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Formatos de contenidos digeribles que debes usar en tus redes sociales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1281c532 de_scroll_animation_no elementor-widget elementor-widget-text-editor\" data-id=\"1281c532\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Los formatos digeribles son los que tienen la posibilidad de ser consumidos r\u00e1pidamente y compartido consistentemente por m\u00e1s tiempo gracias a su fluidez y brevedad.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">En los tiempos de TikTok y Reels, el reto est\u00e1 en captar la atenci\u00f3n de los espectadores por ciertos segundos, considerar el formato de contenido para redes sociales va a impulsar la informaci\u00f3n que presentas, te dar\u00e1 una cuenta m\u00e1s diversa y lograr\u00e1 captar la atenci\u00f3n de tu p\u00fablico objetivo. La finalidad de la creaci\u00f3n de contenido digerible es brindar entretenimiento a la audiencia, ser compartido con velocidad, cautivar y atraer nuevos consumidores potenciales como resultado.<\/span><\/p><p><b><i>Te compartimos 4 formatos digeribles para posicionar tu marca:<\/i><\/b><\/p><p><b><i>Las infograf\u00edas son buenas para:<\/i><\/b><\/p><p><span style=\"font-weight: 400;\">-Informar datos precisos<\/span><\/p><p><span style=\"font-weight: 400;\">-Compartir datos con tu audiencia.<\/span><\/p><p><span style=\"font-weight: 400;\">-Desglosar un proceso o pasos para lograr algo.<\/span><\/p><p><b><i>-Memes<\/i><\/b><\/p><p><span style=\"font-weight: 400;\">-Pueden adaptarse a la comunicaci\u00f3n interna de tu marca.<\/span><\/p><p><span style=\"font-weight: 400;\">-Aumenta la conexi\u00f3n de la marca con el p\u00fablico.<\/span><\/p><p><span style=\"font-weight: 400;\">-Aumenta la interacci\u00f3n entre el p\u00fablico y la marca generando contenidos virales.<\/span><\/p><p><b><i>-Preguntas y respuestas para mejorar las interacciones<\/i><\/b><\/p><p><span style=\"font-weight: 400;\">-Permiten interacciones ef\u00edmeras con las historias.<\/span><\/p><p><span style=\"font-weight: 400;\">-mejora y alimenta el engagement con tus seguidores.<\/span><\/p><p><span style=\"font-weight: 400;\">-Son ideales para conocer t\u00fa p\u00fablico (conocer sus opiniones o intereses)<\/span><\/p><p><b><i>-V\u00eddeos para triunfar en redes sociales<\/i><\/b><\/p><p><span style=\"font-weight: 400;\">-Educar a tu audiencia.<\/span><\/p><p><span style=\"font-weight: 400;\">-Genera alcance org\u00e1nico.<\/span><\/p><p><span style=\"font-weight: 400;\">-Comunicar informaci\u00f3n de una manera eficaz.<\/span><\/p><p>\u00a0<\/p><p><b><i>\u00a0Te compartimos 4 tips para hacer tu contenido digerible a tu p\u00fablico y tener m\u00e1s visibilidad\u00a0<\/i><\/b><\/p><p><span style=\"font-weight: 400;\">-Enfoca tus esfuerzos con base en la segmentaci\u00f3n de tu audiencia<\/span><\/p><p><span style=\"font-weight: 400;\">-Desarrolla relaciones con marcas publicitarias y otros sitios<\/span><\/p><p><span style=\"font-weight: 400;\">-Incluye botones hacia todas tus redes sociales\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">-Utiliza piezas interactivas para compartir datos e informaci\u00f3n de forma amena.<\/span><\/p><p><b><i>\u00bfYa conoc\u00edas sobre estos formatos?<\/i><\/b><\/p><p><span style=\"font-weight: 400;\">\u00a1No te pierdas ninguna novedad!<\/span><\/p><p><span style=\"font-weight: 400;\">S\u00edguenos en nuestras redes sociales para recomendaciones, tips y tendencias de <\/span><span style=\"font-weight: 400;\">marketing en 2022.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-313d06b9\" data-id=\"313d06b9\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4e202a0 de_scroll_animation_no elementor-widget elementor-widget-heading\" data-id=\"4e202a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cont\u00e1ctanos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-14d14545 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"14d14545\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-103d2403\" data-id=\"103d2403\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-75c50afe e-grid-align-right elementor-shape-rounded elementor-grid-0 de_scroll_animation_no elementor-widget elementor-widget-social-icons\" data-id=\"75c50afe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-2611e47\" href=\"https:\/\/www.instagram.com\/ar_marketingdigital\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-instagram\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2ac58c77\" data-id=\"2ac58c77\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-14ba224 de_scroll_animation_no elementor-widget elementor-widget-heading\" data-id=\"14ba224\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00a1Atr\u00e9vete a conocer el mundo en el rinc\u00f3n de AR 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redes sociales Los formatos digeribles son los que tienen la posibilidad de ser consumidos r\u00e1pidamente y compartido consistentemente por m\u00e1s tiempo gracias a su fluidez [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/armarketingdigital.com\/en\/formatos-de-contenidos-digeribles-que-debes-usar-en-tus-redes-sociales\/\" \/>\n<meta property=\"og:site_name\" content=\"AR Marketing Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/armarketingdigital.col\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-28T14:59:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-28T15:19:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/armarketingdigital.com\/wp-content\/uploads\/2022\/11\/Diseno-sin-titulo-4.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1116\" \/>\n\t<meta property=\"og:image:type\" 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